2013-2014 University Catalog

Home >> Course Descriptions >> College of Business Administration

MKT 4330

Marketing Management

Three semester hours.

Study of the managerial aspects of the marketing functions: product planning, pricing, organizational structure, sales planning, and sales management. Prerequisite: MKT 3310.

Home - General Information - Student Services -
Academic Undergraduate Regulations -
Undergraduate Degrees - Academic Graduate Regulations -
Graduate Degrees - Course Descriptions - Faculty -
Appendix A - Appendix B - Appendix C - Appendix D

Summer Camps Banner
Register with DustyALRT
The TAMIU Trailblazers program
Visit the watson gallery
Powered By TAMIU
Generation Texas
Reading the Globe
Visit the LBV Planetarium
Summer Camps Banner
2012 military frendly schools
faculty and course info
online programs
download our app
5201 University Boulevard, Laredo, TX 78041-1900 Work956.326.2100