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MKT
3351
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Personal
Selling
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| Three semester hours |
| This course introduces the student to the basic sales concepts. Topical coverage includes: the psychology of personal selling; planning and presentation; the sales approach; the interview; and closing the sale. Prerequisite: MKT 3310. |
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® Trademark Texas
A&M International University Copyright 2002 All rights reserved |
Last Updated: November
8, 2002
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